Trade Marketing Associate - NY

Posted: Thursday, 18 April 2024
Valid Thru: Saturday, 18 May 2024
Index Requested on: 04/18/2024 19:38:30
Indexed on: 04/18/2024 19:38:30

Location: Ronkonkoma, NY, 11779, US

Industry: Manufacturing - Other
Occupational Category: 41-0000.00 - Sales and Sales Related
Type of Employment: FULL_TIME

Europastry USA, Inc. is hiring!

Description:

For More Information: Text Europastry to (631) 857-4886

Do you want to join a growing company with a proven track record for success and growth? Europastry, is a family business founded in Barcelona in 1987 by Pere Galles with locations worldwide! The bakery business is our passion and this is your opportunity to be a member of our team.

We are searching for a motivated & experienced Trade Marketing Associate

  • Responsible for developing, coordinating and implementing the marketing strategy oriented to FS Channel together with Marketing Director.
  • Supporting to Foodservice Sales team with POS materials and presentations for customer meetings and distributors shows.
  • Coordinate the different new product campaign annually and being part of the product presentation in front of customers and distributors.
  • Coordinate and manage the participation in main Foodservice shows.
  • Develops the innovation strategy which consist of launching new product or adapting products to new packaging based on FS market needs, supporting to sales team to achieve the innovation product budget on sales and profitability.
  • Coordinate with different departments Marketing projects. Participate and performs other duties as required.
  • Develop new tools for the Sales team and Marketing team. New templates, strategies and communication.
  • Provide regular updates on trends, dynamics and insights. Segment and category research & Tools.

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned as a normal practice.

Product Portfolio Management

    • Innovation development
    • Set expectations of category or SKU (i.e. Margins, Volume, Core, Loss Leader or Innovation)
    • Identify missing items or innovation (pack or product)
    • Optimal packaging designs to meet customer and operational needs
    • Seasonal Calendars and Product Strategy
    • Provide Marketing key information venue to share techniques and selling successes.

Trade Management

    • Identify which the best tradeshows and events to participate
    • Manage current customers and targets by segment
    • Refine and rank by opportunity both Volume and Profit
    • Identify existing customers for expand SKU consumption
    • Provide Selling Tools that drive Points of Differentiation
    • have knowledge of the channel and overview by region and relationship

Marketing

    • Multitasking and proactive activity
    • Segment and category research & Tools
    • Attend Trade shows to garner competitive information and new ideas
    • Be aware and find new trends and ideas of the FS channel
    • Looking for new trends and tools to maintain the Sales team in front of the data market
    • Communication Campaign. Be expert on the point of sale. Communication products, attributes, trends, values and strategy.
    • Provide “best practice” venue to share techniques and selling successes

In addition to the essential duties and responsibilities listed above, all positions are also responsible for:

  • Meeting company standards pertaining to quantity and quality of work performed on an ongoing basis, performing all work related tasks in a manner that is in compliance with all Company policies and procedures.
  • Adhering to Company policies, procedures, and directives regarding standards of workplace behavior in completing job duties and assignments. Must follow all Company Safety policies, as well as all GMP regulations and all lock-out/tag-out requirements according to OSHA requirements.

Requirements/Education:

  • 5 years of Trade and Marketing Experience. Food Industry a must, bakery a plus. Bachelor’s degree (or equivalent).Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.
  • Ability to write reports, business correspondence, and procedure manuals.
  • Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
  • Must be able to effectively communicate with individuals possessing various degrees of technical expertise.
  • Bilingual a must (Spanish English)

What can Europastry offer to you?

  • Competitive compensation package including: Medical, Dental, Vision, Life Insurance & ADD, STD, LTD, 401K, FSA, and Paid Time Off
  • 401k 3% Match
  • Ongoing opportunities for development and career advancement
  • Exciting fast-paced entrepreneurial environment.
  • Starting Salary 50, 000/year

Responsibilities:

Please review the job description.

Educational requirements:

  • high school

Desired Skills:

Please see the job description for required or recommended skills.

Benefits:

Please see the job description for benefits.

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