Main Responsibilities:

• Actively promote, drive and support the implementation of international Omnichannel campaigns embedding digital activation across the entire product portfolio, leveraging Global Digital capabilities while considering country-specific requirements
• Track the effectiveness of campaigns, events and material - leveraging among others the existing CRM system - by defining and tracking specific KPIs and making data-driven decisions to improve the overall success
• Animate and develop Omnichannel Customer Engagement workshops & community
• Provide expertise and guidance on Omnichannel & Digital Marketing best practices
• Ensure maintenance and development of existing Omnichannel stack (respecting quality, time and budget constraints)
• Drive the development of Digital solutions and their integration to the existing ecosystem (CRM, CMS, …) and support internal and external promotional activity
• Support and train end-users on the implementation of Digital capabilities
• Be responsible for Compliance and Data-Privacy within the assigned scope
• Foster a cross-functional collaboration among different departments and teams including Marketing, Communication, IT, Legal as well as the Regional and Local organizations

What we expect:

• University degree in business administration, economics, (digital) marketing, e-commerce, or a related discipline
• Profpund marketing and/or sales experience, preferably in the healthcare or medtech industry
• Experience with Activation campaigns, digital campaigns (web, email, Social Media, …), integrated digital stack (CRM, CMS …), analytics
• Strong and effective communicator across functions and job levels
• IT affinity and know-how (cloud, mobile/web, digital health)
• Customer- and quality-centric workstyle
• Proven (agile) project management skills
• Proven (agile) project management skills