品牌经理
Posted:
Tuesday, 24 September 2024
Valid Thru:
Thursday, 24 October 2024
Index Requested on:
09/24/2024 13:19:09
Indexed on:
09/24/2024 13:19:09
Location:
Shanghai, 31, , CN
Industry:
Consumer Goods
Occupational Category:
13-0000.00 - Business and Financial Operations
Type of Employment: FULL_TIME
Johnson & Johnson China Ltd. is hiring!
Description:
Description - Develops, leads, and ensures execution of business plans to meet future needs and expectations.
- Responsibilities include development of short-term tactical sales and Brand/Product Management marketing plans, and contributes to longer-term tactical plans.
- Ensures brand integrity by leading efforts across multiple functions, channels and international regions to protect our brands from any attack and/or activities which may harm our patients and business partners.
- Creative planning: have experience of leading/ contributing to branding/NPD campaign, including creative development, media planning, TVC shooting & production
- Social campaign capability: have experience of leading social campaign planning and execution, familiar with digital platform operation (lead过 social campaign 的策划及落地, 熟悉抖音 & 红书平台规则及打法 )
- Channel understanding: business understanding of both online & offline channel; have experience of co-working with trade/ channel to implement and land marketing activities in channel touchpoints
- Knowledge/ experience in product management. Understand product P& L, capability in product story development and selling to consumer/ customer.
Responsibilities:
Please review the job description.
Educational requirements:
Desired Skills:
Please see the job description for required or recommended skills.
Benefits:
Please see the job description for benefits.
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